LIONS Advisory

The LIONS State of Creativity Study is a strategic tool, designed to help ambitious senior marketers quickly understand the creative landscape with functional tips on how to reframe risk as an aspiration and embrace it as a driver of business growth.

Inspire your team with the official Cannes Lions Festival Digest, your custom Festival wrap-up presented in-person by LIONS Advisory experts. This unsurpassed deepdive will take you and your company into the core trends, themes and insights from the 2024 Cannes Lions Festival.

by LIONS Advisory and Deloitte Digital

Successful creative business transformation can take you from being a great company to being a generational one. But what are the principles behind it, and how can you become a leader that embeds them into your business? This Report will teach you the common approaches, strategies, and tactics that business leaders have used to unlock creativity within their organisations.

LIONS, WARC and The Effectiveness Partnership have come together to survey global marketers’ perceptions of the challenges facing our industry today. See the results and ask yourself the same questions

Whether you’re looking to build a case for creativity that results in investment, or you need to discern best practice and trends in creative excellence, our briefings have you covered.

They are the result of extensive research from our in-house team who connect with 1,500+ people in the creative industry each year. Choose the briefing theme that correlates with your challenge and our experts will deliver a workshop to perfectly align and troubleshoot your obstacles.

Benchmarking delivers fully diagnostic solutions covering brand performance, partners and competitors, over time. This is a data-led approach to suss out gaps in your brand and assist in continually refining your focus.

LIONS TRAINING supports companies focused on upskilling their teams to drive long-term performance. Members will work through a series of bespoke and innovative applied learning experiences to effectively develop and grow their creative capabilities.

Training includes:

• Workshops - A series of interactive workshops and programmes that decode creativity
• Mindscapes - A future-proofing solution for creative thinking which leverages a best practice framework in your team’s processes
• Curated - A highly focused program for teams attending Cannes Lions, Cannes Lions Live or LIONS Live, designed to help get the most out of the experience.

Through our advisory practice, we work with a select number of partners annually on creative transformation projects, designed to embed creativity at the core of their marketing organization.

We partner with a roster of esteemed industry leaders to deliver bespoke programmes which transform marketing organizations, enabling them to turbo charge growth and unlock innovation. Our programme centers around building capabilities, processes, leadership and strategic partnerships.