Lions Creativity Logo

Dora Pružincová  |  In Progress.

Chief Creative Officer of DDB Prague

Today, you will know Dora Pružincová as the fearless Chief Creative Officer of DDB Prague – having previously held the title of Executive Creative Director at VMLY&R Prague.

Beyond the impressive job titles, however, Dora Pružincová’s creative journey is an impressive story of perseverance and progress.

Beginning her career as a copywriter, Pružincová competed in the Young Lions competition no less than three times before she won and attended Cannes Lions Festival of Creativity for the first time. Dora says she knew, however, that “the journey is also the goal (and I don’t mean going to Cannes!)”

Since then, her career has swung from strength to strength. Her work has received a number of local and international awards – holding no less than 14 Lions in her repertoire. She is one of the youngest creative leaders in the Czech Republic and one of the most respected – having not only been listed on Forbes’s 30 Under 30 list, but having produced work that saw the Czech Republic win their first ever Lion as a country.

In this upcoming episode, Dora shares what she’s learned through her journey so far – and explains that it’s not all just about the idea.

Check back soon.